|
qualifizierte Reichweite |
qualified audience / qualified coverage (effective audience / effective coverage) |
|
qualitative Analyse |
qualitative analysis |
|
qualitative Befragung |
qualitative survey, qualitative interviewing |
|
qualitative Forschung |
qualitative research |
|
qualitative Mediaforschung/Marktforschung |
qualitative media research/market research |
|
qualitative Zielsetzungen |
qualitative objectives |
|
qualitativer Medienvergleich |
qualitative media comparison |
|
Qualitätsfaktor |
quality factor / non-price factor |
|
Qualitätsindikator |
quality indicator |
|
Qualitätssiegel |
kitemark |
|
quantitative Analyse |
quantitative analysis |
|
quantitative Forschung |
quantitative research |
|
quantitative Mediaforschung/Marktforschung |
quantitative media research/market research |
|
quantitative Messung |
quantitative measurement |
|
quantitative Restriktionen |
quantitative restrictions |
|
quantitative Untersuchung |
quantitative investigation |
|
quantitatives Kontaktmaß |
quantitative measure of exposure |
|
quantitatives Marketing |
quantitative marketing |
|
quantitatives Rating |
quantitative rating |
|
Quelle |
source |
|
Quellprogramm |
source programme |
|
Querbalken |
cross stroke |
|
Querformat |
horizontal format |
|
querformatige Seite |
horizontal page / landscape page / landscape / wide-format page |
|
quergestellter Anschlag/quergestelltes Poster |
angled poster |
|
Querschnitt |
cross section |
|
Querschnittsbefragung |
cross-sectional survey |
|
Querverweis |
cross reference, British cross-reference |
|
Quizsendung |
game show, quiz game show |
|
Quote |
quota |
|
Quotenauswahl |
quota sampling |
|
Quotenauswahl |
quota sampling |
|
Quotenfitting |
quota fitting |